About Royal Ascend

Royal Ascend is more than a clothing brand—it's a movement built for people who refuse to settle for average.

Founded by DeAndre Bethea under Kings Kreations LLC, Royal Ascend was created to inspire confidence, leadership, resilience, and purpose through fashion. Every design represents the belief that greatness isn't given—it's earned through hard work, determination, and the courage to create your own path.

We believe everyone wears an invisible crown. Our mission is to remind you to wear it with confidence every single day.

Whether you're chasing your dreams, building your business, supporting your family, or overcoming obstacles, Royal Ascend stands beside you.

Our Mission

To inspire people around the world to embrace their purpose, lead with confidence, and walk their own royal path through premium apparel and meaningful design.

What We Believe

👑 Confidence Creates Leaders

👑 Hard Work Builds Legacies

👑 Every Journey Matters

👑 Create Your Own Path

👑 Never Stop Ascending

Quality You Can Feel

Every piece is designed with attention to detail using premium materials and creative production methods including:

• Premium Heat Transfer Vinyl

• Puff Print

• Rhinestone Designs

• Custom Apparel

• Limited Edition Collections

Our Vision

Our vision is to grow Royal Ascend into a nationally recognized lifestyle brand with flagship retail locations, community partnerships, and a global family of people committed to greatness.

This is only the beginning.

Thank you for being part of the journey.

Walk the Royal Path.

— DeAndre Bethea
Founder & CEO
Royal Ascend